Сноски
1

Под первым экраном понимают наиболее популярный источник информации. – Прим. пер.

Комментарии
1

. Abida Sultana et al., "Digital Screen Time during COVID-19 Pandemic: A Public Health Concern," unpublished manuscript, SocArXiv (online only), September 1, 2020, https://doi.org/10.31235/osf.io/e8sg7.

2

. Nielsen Company, "COVID-19: Tracking the Impact on Media Consumption," Nielsen Insights, June 16, 2020, https://www.nielsen.com/us/en/insights/article/2020/covid-19-tracking-the-impact-on-media-consumption; Nielsen Company, "How Streaming Enablement in 2020 Has Changed the Media Landscape," Nielsen Insights, October 6, 2020, https://www.nielsen.com/us/en/insights/article/2020/how-streaming-enablement-in-2020-has-changed-the-media-landscape; Matt Richtel, "Children's Screen Time Has Soared during the Pandemic, Alarming Parents and Researchers," New York Times, January 17, 2021.

3

. Alison Abbott, "COVID's Mental Health Toll: How Scientists Are Tracking a Surge in Depression," Nature News, February 3, 2021, https://www.nature.com/articles/d41586–021–00175-z.

4

. Samantha Tatro and Omari Fleming, "Man, Distracted by Electronic Device, Identified after Falling to Death at Sunset Cliffs," NBC News, San Diego, December 25, 2015, http://www.nbcsandiego.com/news/local/Man-Dies-After-Falling-Off-Cliff-at-Sunset-Cliffs-Lifeguards-363534491.html; "Japanese Tourist at Taj Mahal Dies after Fall," BBC News India Online, September 18, 2015, http://www.bbc.com/news/world-asia-india-34287655; Rita Sobot and Ruth Halkon, "Man Taking a Selfie Is Gored to Death by Bull in Front of Horrified Crowd," Mirror, August 10, 2015, http://www.mirror.co.uk/news/world-news/man-taking-selfie-gored-death-6225812; Suzan Clarke, "Texting Woman Falls off Pier into Lake Michigan," ABC News, Good Morning America, March 23, 2012, http://abcnews.go.com/blogs/headlines/2012/03/texting-michigan-woman-falls-off-pier-into-lake; "Girl Falls in Mall Fountain while Texting," January 18, 2011, https://www.youtube.com/watch?v=umRXAkZ8Xo0; "Texting Lady Explains How She Fell in Mall Water Fountain," January 22, 2011, https://www.youtube.com/watch?v=pcRxWUXKC88.

5

. Ford Motor Company, "Looking Further with Ford," 2017 Trend Report, n. d., https://media.ford.com/content/dam/fordmedia/North%20America/US/2016/12/7/2017-Looking%20-Further-with-Ford-Trend-Report.pdf.

6

. Todd Gitlin, Media Unlimited: How the Torrent of Images and Sounds Overwhelm Our Lives (New York: Metropolitan, 2001; New York: Holt Paperbacks, 2007), 72–77.

7

. The Nielsen Company, "2015 Total Audience Report Q4," accessed October 1, 2019, http://www.nielsen.com/us/en/insights/reports/2016/the-total-audiencereport-q4–2015.html; Jason Lynch, "U. S. Adults Consume an Entire Hour More of Media Per Day Than They Did Just Last Year: For a Daily Total of 10 Hours, 39 Minutes," AdWeek, June 27, 2016, http://www.adweek.com/tv-video/us-adultsconsume-entire-hour-more-media-day-they-did-just-last-year-172218/; The Nielsen Company, "2018 Total Audience Report Q2," accessed October 1, 2019, https://www.nielsen.com/us/en/insights/reports/2018/q2–2018-total-audience-report.html; Jack Loechner, "TV Screen Dominates Adult Viewing," Media Post Research Brief, June 12, 2017, https://www.mediapost.com/publications/article/302658/tv-screen-dominates-adult-viewing.html.

8

. Jack Loechner, "TV Screen Dominates Adult Viewing," research brief, MediaPost (online resource for advertising professionals), June 12, 2017, https://www.mediapost.com/publications/article/302658/tv-screen-dominates-adult-viewing.html.

9

. Jack Wakshlag, email to author, June 5, 2017.

10

. Nick Bilton, "Apple Is the Most Valuable Company," New York Times, August 9, 2011; Thomas Heath, "Apple Is the First $1 Trillion Company in History," Washington Post, August 2, 2018; "U. S. Smartphone Penetration Surpassed 80 Percent in 2016," blog post, Comscore (media analytics company), February 3, 2017, https://www.comscore.com/Insights/Blog/US-Smartphone-Penetration-Surpassed-80-Percent-in-2016.

11

. Michael DeGusta, "Are Smart Phones Spreading Faster than Any Technology in Human History?" MIT Technology Review, May 9, 2012, https://www.technologyreview.com/s/427787/are-smart-phones-spreading-faster-than-any-technology-in-human-history.

12

. George P. Slefo, "Desktop and Mobile Ad Revenue Surpasses TV for the First Time," AdAge, April 26, 2017, http://adage.com/article/digital/digital-ad-revenue-surpasses-tv-desktop-iab/308808

13

. Steve Hasker, "The World According to Nielsen," April 30, 2014, https://www.youtube.com/watch?v=9O3vETqRW8I.

14

. Deloitte Center for Technology, Media & Telecommunications, "How the Pandemic Has Stress-Tested the Crowded Digital Home," 2021, https://www2.deloitte.com/content/dam/insights/articles/6978TMT-Connectivity-and-mobile-trends/DI_TMT-Connectivity-and-mobile-trends.pdf.

15

. Jack Loechner, "Media Consumption Grows, Enhanced by Internet," MediaPost (online resource for advertising professionals), June 11, 2015, https://www.mediapost.com/publications/article/251441/media-consumption-grows-enhanced-by-internet.html.

16

. Elihu Katz, Jay G. Blumler, and Michael Gurevitch, "Uses and Gratifictions Research," Public Opinion Quarterly 37, no. 4 (1973): 509–523.

17

. "Time Inc. Study Reveals That 'Digital Natives' Switch between Media Devices and Platforms Every Two Minutes, Use Media to Regulate Their Mood," press release, Business Wire, April 9, 2012, https://www.businesswire.com/news/home/20120409005536/en/Time-Study-Reveals-%E2%80%9CDigital-Natives%E2%80%9D-Switch-Devices. Участники давали письменное согласие на проведение эксперимента и получали денежное вознаграждение. Оборудование и камеры отключали, когда участники были на работе, во избежание разглашения конфиденциальной бизнес-информации. Анализ фокусировался на потреблении не связанного с работой медиаконтента. Рассматривались физиологические данные с посекундной разбивкой, а видеоданные по каждому взаимодействию с мультимедийными устройствами кодировались вручную специально обученными специалистами. Медиаресурсы делились на два типа: 1) нецифровые, или «традиционные», средства, включая телевизоры, радиоприемники, газеты и журналы; 2) цифровые мультимедийные средства, подключенные к интернету, включали в себя персональные компьютеры, ноутбуки, планшеты и смартфоны. Продолжительность периода медиавнимания определялась с учетом среднего времени, в течение которого одна медиаплатформа привлекала взгляд участника до его переключения на другую медиаплатформу.

18

. Brian Steinberg, "Study: Young Consumers Switch Media 27 Times an Hour," AdAge, April 9, 2012, http://adage.com/article/news/study-young-consumers-switch-media-27-times-hour/234008.

19

. Второе исследование также проводилось в районе Бостона. Оно финансировалось компанией Nielsen в интересах Council of Research Excellence, консорциума клиентов Nielsen.

20

. Mariam Arain et al., "Maturation of the Adolescent Brain," Neuropsychiatric Disease and Treatment 9 (2013): 449–461, https://dx.doi.org/10.2147%2FNDT.S39776.

21

. Marie E. Schmidt et al., "The Effects of Background Television on the Toy Play Behavior of Very Young Children," Child Development 79, no. 4 (2008): 1137–1151, https://doi.org/10.1111/j.1467–8624.2008.01180.x.

22

. Betsy Frank et al., "A (Biometric) Day in the Life: A Cross Generational Comparison of Media Platforms," White Paper, Time Inc., May 2013, https://www.innerscoperesearch.com/news_old/time_warner-whitepaper-2013.pdf.

23

. "The New Normal: Parents, Teens, and Devices around the World," Common Sense Media, October 1, 2019, https://www.commonsensemedia.org/research/The-New-Normal-Parents-Teens-and-Devices-Around-the-World.

24

. Eiluned Pearce, Chris Stringer, and R. I. M. Dunbar, "New Insights into Differences in Brain Organization between Neanderthals and Anatomically Modern Humans," Proceedings of the Royal Society B 280, no. 1758 (2013): 1–7, https://doi.org/10.1098/rspb.2013.0168.

25

. Chet C. Sherwood, "Are We Wired Differently?" Scientific American 319, no. 3 (2018): 60–63, http://doi.org/10.1038/scientificamerican0918–60.

26

. Robert T. Knight and Donald T. Stuss, "The Prefrontal Cortex: The Present and the Future," in Principles of Frontal Lobe Function, ed. Donald T. Stuss and Robert T. Knight (Oxford: Oxford University Press, 2002), 574.

27

. M. Marsel Mesulam, "Behavioral Neuroanatomy: Large-Scale Networks, Association Cortex, Frontal Syndromes, the Limbic System, and Hemispheric Specializations," in Principles of Behavioral and Cognitive Neurology, 2nd ed., ed. M. Marsel Mesulam (Oxford: Oxford University Press, 2000), 47–48.

28

. Joaquin M. Fuster, "Introduction," in The Prefrontal Cortex, 5th ed., ed. Joaquin M. Fuster (London: Academic Press, 2015), 8.

29

. Mesulam, "Behavioral Neuroanatomy."

30

. Michael Harre, "Social Network Size Linked to Brain Size: How and Why the Volume of the Orbital Prefrontal Cortex Is Related to the Size of Social Networks," Scientific American Mind, August 7, 2012, https://www.scientificamerican.com/article/social-network-size-linked-brain-size.

31

. Matthias Meyer et al., "A High-Coverage Genome Sequence from Archaic Denisovan Individual," Science 338, no. 6104 (October 12, 2012): 222–226, https://doi.org/10.1126/science.1224344.

32

. Pallab Ghosh, "Neanderthals' Large Eyes 'Caused Their Demise,'" BBC News, March 13, 2013, http://www.bbc.com/news/science-environment-21759233.

33

. Sergey Gavrilets and Aaron Vose, "The Dynamics of Machiavellian Intelligence," Proceedings of the National Academy of Science of the United States of America 103, no. 45 (2006): 16823–16828, https://doi.org/10.1073/pnas.0601428103.

Загрузка...